21-Day Challenges

21-Day Equity Habit Building Challenge:
Focus on Women and the LGBTQ+ Community

Sponsored by TIAA, Segal, Fidelity Investments, PageUp, PeopleAdmin

You are invited to be part of our next CUPA-HR 21-Day Equity Habit Building Challenge for higher education leaders. The concept of the 21-day challenge was introduced several years ago by diversity expert Eddie Moore, Jr. to create greater understanding of the intersections of race, power, privilege, supremacy, oppression and equity.

This challenge, first shared in June 2021, focuses on women and the LGBTQ+ community, providing an opportunity to learn about the barriers and experiences affecting each group and to identify clear actions you and your institution can take to make your workplace and campus community more inclusive.

Join us as we work to create effective habits in support of social justice by immersing ourselves in a daily exploration of inequity, injustice and what we can do to implement real change. Although we encourage you to take the previous 21-day challenges, also available on demand, it is not a prerequisite for participating in this one.

How Does the Challenge Work?

This 21-day challenge is ideally suited to individuals and small groups. It is divided into four weeks with different themes, resources and discussion questions. To make the most of the challenge, cultivate a habit of doing a little each day.

Weekly Themes
  • Week 1 — Heightening Awareness of Women's Issues and Challenges
  • Week 2 — Working to Create Equity for Women at Work
  • Week 3 — Exploring the LGBTQ+ Community in the Workforce
  • Week 4 — Opportunities to Advocate for Our LGBTQ+ Colleagues
Weekly Email

Once each week, beginning with the registration confirmation email, participants will receive an email that includes the link to that week's resource page and the password to access it. Each week's page features:

  • Short readings, videos or other resources based on the week's theme — one or two for each day
  • Discussion prompts for the week, which can be used for personal reflection and in small-group discussions on campus
  • A recording of the virtual Town Hall around the week's resources, originally held during the live event.

On the 21st business day of the challenge, participants review practices for continuing their equity habit.

Register Now for the On-Demand Challenge

Participation is free and self-paced. When you register, you'll receive a confirmation email containing the information you need to access challenge resources. Taking the challenge as a group? Please have each individual register separately so each individual will receive the confirmation email.

21-Day Challenges are open to CUPA-HR members only. All employees at member organizations are considered members of CUPA-HR and only need a CUPA-HR web account linked to their organization to register for the challenge.

  • If you have a CUPA-HR web account, simply log in when prompted. Not sure if you’re in our system? On the login page, select “Forgot username,” type in your email address and click “Submit.” The system will let you know by email if that address is in our system. Forgot your password? No worries. Select “Forgot password” on the login page.
  • If you do not have a CUPA-HR web account, use the “Create a new account” link on the login page. Be sure to fill in the Organization box. After you have created your account, return to the registration link to log in and register.

Need help? We’re here for you! Contact CUPA-HR.

The password can be found in your weekly challenge email from CUPA-HR.


Cultural Competencies
Self Awareness and Accountability
Constructive Inquiry

This 21-Day Challenge Is Sponsored by