For Volunteers

Marketing and Communications Questions

Can I get a list of my chapter members to send out an email to those people?

Since the bylaws change in 2016-17, CUPA-HR chapters no longer need to maintain a “membership” list. Chapter membership is open to everyone in your area. To reach out to those members to share news and information, you can use the email request form to have CUPA-HR send an email on your behalf to everyone in your chapter’s area.

How do I get my chapter’s event listed on the CUPA-HR website?

Use the chapter event promotion form to let the CUPA-HR national office know when you have set a date and location for your chapter event. We will post it on the calendar of events.

What is the difference between a chapter forum and an email blast?

A forum is an online community for chapter members to have discussions online and via email. You can post questions and comments, and share ideas and best practices. A chapter can share upcoming event information through their forum, but should not rely on a forum as their only mode of communication. Since participation in the forum is optional, you will not be reaching everyone in your chapter area and will be greatly limiting the number of people who are notified of your upcoming event if the forum is the only way you share that information. It’s also best not to use the forum as a sales tool, but rather as an informational resource.

Promotional emails from the national office on behalf of your chapter are sent to everyone in our database in your chapter area.

  • The database includes national members and nonmembers who are employed by higher ed institutions in the chapter area.
  • Current chapter contacts range from 600-2,300 names.
  • These individuals range from early-career professionals to chief HR officers.
  • Nonmember contacts include individuals who have registered for national CUPA-HR events or purchased CUPA-HR products, such as salary reports, as well as contacts obtained through lists we have purchased.
  • The contacts change daily as people are added to or dropped from rosters, as they opt in or out of receiving certain emails, or when we find out they’ve left their institutions.

For more on chapter forums, visit the Chapter Forums link in the Chapter Marketing and Communications section of the toolkit.